On March 27 this year, the Ministry of Commerce and other 14 departments jointly issued the Action Program for Promoting Consumer Goods for Old and New. In Lishui.The “four-in” campaign for the trade-in of consumer goods has been fully launched.Set off a “smart” home appliances, home furnishings and kitchen and bathroom “new”, car for “energy” boom, so that the public in the trade-in benefits, and continue to stimulate the region’s consumption potential.
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Skyworth electrical appliances to provide full-amount lottery, factory direct sales to enjoy the freezing price; Skyworth flat TV 59 product models to participate in the replacement, enjoy 65-92% discount; AO Smith launched an online mall order to enjoy 7-8% discount …… A few days ago, under the curtain of the night of the Tongcheng Aloe commercial street, bright lights, popularity, I Le Home, Skyworth home appliances, Jingdong Five-star appliances, Suning Tesco and other companies and more than 30 food amusement brand merchants collective “stall”, each showing their skills, have launched a full of concessions, a full range of home appliances.
“The weather is getting hotter and hotter, I thought I had time to go to the store to change the air conditioner, I didn’t expect to be able to shop for so many big-name appliances at night in front of my home, and there are so many discounts, and I can also enjoy the food, it’s so convenient!” Ms. Zhang, a member of the public said.
According to statistics, the event attracted a total of more than 20,000 visitors over three days, 156 on-site home appliance replacement intentions, food and fun merchants sales totaled 1.47 million yuan.
The bustle is not only in the neighborhood. Recently, in the District Hospital, home appliances, home decoration, automobile, real estate and other “locally produced and locally manufactured” products focused on the exhibition and sale, attracting many people to stop to watch, consulting. “All home appliances trade-in maximum credit of 1000 yuan, every full 3000 yuan maximum return 200 yuan coupon.” Skyworth electrical staff said that the event brought home appliances green and smart, large discounts show the sincerity of Skyworth.
Over the past few days, Lishui District Bureau of Commerce grasped the characteristics of summer cool night consumption, carried out “summer encounter cool – beautiful new” cool consumption theme activities, and actively organized Skyworth appliances, AO Smith and other home appliances, home furnishings enterprises to carry out the “four into” activities.
Among them.Suning.comJointly with a number of brand manufacturers of more than a hundred items to participate in the activities, on the basis of the transaction price can enjoy a reduction of 15% double subsidy benefits, to provide commodity shopping, free door-to-door, free dismantling, free handling and hauling the old to send the new integrated services, the first half of the recovery of old appliances 269 units, the replacement of the new associated with a sales of 1,590,000 yuan, the subsidy amounted to 54,000 yuan;Jingdong Five Star Electrical AppliancesLinkage of many mainstream brand manufacturers, the launch of the purchase of discounts, trade-in, set of purchase back amount, staging subsidies and other four activities to benefit consumers, to provide “three free four unlimited” service, the region without blind spots such as next day delivery, the first half of the recovery of old home appliances, 321 units, the replacement of the new associated with the sales of 3.94 million yuan, the subsidy amounted to 96,000 yuan. In the first half of the year, driven by the old-for-new policy, the region’s home furnishing market vitality burst.Hongyang HomeSales of approximately $120 million, an increase of 8%.Tinley Plazawith sales of about 90 million dollars.Gujia PlazaSales were about 60 million dollars.
wide range of products
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unprecedented in its intensity
Over the past few months, from the central to local, and “trade-in” related to a series of financial incentives have been introduced to ensure that the “real money” concessions as soon as possible to reach the hands of consumers.
Personalized vehicle recommendation, group car purchase discounts, door-to-door collection of old cars for free evaluation, car purchase maintenance, license plate on behalf of …… In addition to the use of the national and municipal automobile consumption subsidy policy, the Lishui District Business Bureau organizes the full participation of 21 automobile sales enterprises in the whole district to provide subsidies to individual consumers for the purchase of new cars or the “trade-in” purchase of new cars. At the same time, Lishui District Business Bureau organized 21 auto sales enterprises in the district to fully participate in providing subsidies to individual consumers who purchase new cars or “trade-in” cars, and organized Changan, Kaiwu, BYD and other real estate car brands to carry out a series of activities such as “Famous Cars Parade”. So far this year, 1,000 vehicles have been exchanged for new ones, with subsidies amounting to about 3 million yuan.
The trade-in activity covers a wide range of categories, from large cars and home appliances to small smart locks and switches and sockets. In the Lishui Bull flagship store of Hongyang Home, like the original price of more than 30 yuan of switches, the activity price of 19 yuan, an old switch can also be offset by about 2 yuan. “Switches can also be exchanged for new ones, what a surprise!” Ms. Liu, a member of the public, said in surprise.
Consumer goods trade-in has brought out new vitality in consumption. Next, Lishui District will follow the arrangement of “four into three fixed”, continue to organize enterprises to carry out into the community, into the enterprise, into the authorities, into the countryside and fixed Hailuecheng (fixed place, fixed time, fixed categories) to do a good job of “trade-in” to promote consumption, with more vivid scenes, more rich categories of smarter products, more favorable prices, so that the residents of the district at home. Vivid scenes, more rich categories present more intelligent products, more favorable prices, so that the residents of the region at home can enjoy the real convenience and benefits.