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Time, earlier!
The strength is even greater!
From February 23 to 24, Nanjing held a special training on “Improving the Professional Capability of Investment Promotion” in 2025, and started the “first lesson of the New Year” for investment promotion this year. This investment promotion “spring training” and “training training” covers key investment promotion departments, sectors, municipal state-owned enterprises, functional platforms, industrial special classes, state-owned enterprise funds and other institutions and units. At the same time, compared with last year, this year’s training is The start time was about half a month ahead of schedule. During the training period, the Municipal Investment Promotion Bureau also interpreted the “Several Measures on Strengthening Investment Attraction and Stabilizing Investment and Promoting High-Quality Development of Investment Promotion Services” and the “2025 Investment Promotion Work Plan”, and put forward a “roadmap” for the next step of investment promotion work and “Combat Map”.
Nanjing’s development today is due to investment promotion, and its future development is inseparable from investment promotion. The weekend is “studying” and Nanjing held this training with a clear intention, which is to use learning to promote work, use “talking things” to force “doing things”, use “empowerment” to promote “energy improvement”, and provide for the future of the city. What you do today.01
Professional courses public courses
Charging and energy storage
“Acrylic can be used as a water-absorbing material for adult diapers. The silver hair economy has broad prospects. When we attract such companies, we can predict that the future of the industry will be very competitive.” “If the company proposes to build rubber Factory, you need to know whether the other party wants to make synthetic rubber or natural rubber. Synthetic rubber has a ready-made industrial chain in Nanjing. Natural rubber must consider the import channels of raw materials for enterprises”…
This is a scene of an expert teaching the theme of “Basic Situation of the Petrochemical Industry Chain”.
At present, new terms, new technologies and new business models are emerging. If the team is not professional when attracting investment, and the project subject is unclear and the project prospects are unclear, it will not only waste time and energy, but also easily cause “new” projects to be unable to understand. Issues such as not being able to see “big” projects accurately, not being able to look at “small” projects, and not being able to reach an agreement on “good” projects.
The courses of this training include “professional courses” closely related to the “4266” industrial system, including new energy vehicles, aerospace, and new generation information technology industries, as well as “investment strategies under the new situation” and “AI digital investment promotion” “Public courses” such as “Investment Funds Support the Main Experience and Paths of Enterprise Development”; among the invited instructors are both corporate executives and industry experts. What is output is “dry goods” and “trick”.
“To judge whether a new car-making enterprise can go far in the future, we cannot just look at how attractive its current technology looks, but should pay more attention to whether its founding team has chosen the right technical route, because once the route is wrong, it should be more important. ” A corporate executive communicated with everyone in the training class.
The success of investment promotion is not the “appearance competition” in the talent show, but the “endurance bet” on the track. How to make a company firm when it takes root and nostalgic when it spreads its wings and soars. In addition to being a “bole”, businessmen also need to be a “nutritionist” – to identify the genes and register nutrients.
“When dealing with different enterprises, the government has different efforts.” Wu Wensheng, director of the Beijing Great Wall Enterprise Strategy Institute, gave different “nutrition plans”. He believes that the development goal of survival-oriented startups is to continue to operate. The government should be “sunshine and rain”, focusing on providing universal policies for “seed players”, watering the fertile soil for business, so that grass can grow into big trees; A startup company needs to have a place in the market and grow rapidly. The government must be a “resource magnet” to guide the advantageous resources such as talents, capital, and technology to gather towards the “potential dark horse”. The goal of transformative startup companies is to become industry leaders, and Be willing to be a “wind-breaker” and pay attention to inclusive supervision and collaborative innovation of the “track leader”.02
New opportunities and new ways to play
Always prepare
Where are the opportunities in Nanjing? This is not only a question for merchants, but also a question that Nanjing itself needs to answer – when the traditional investment promotion model that relies on subsidies and discounts is unsustainable, the policy dividends are fading, and the water level line of innovative methods affects the new altitude of the competitiveness of urban investment promotion.
How to adapt to the new situation of investment promotion, seize new opportunities for investment promotion, and explore the “new way to attract investment”? At the training site, various sectors, parks, departments, enterprises, etc. have begun to plan the roadmap for the next stage.
Lishui District
Lishui District strengthens district-level coordination, implements the integration of “recruitment, promotion and service”, improves the docking level and encrypts the frequency of docking for key projects, and increases coordination and resolution for problems existing in project promotion. Give full play to the role of mechanisms such as “evaluation and demonstration”, “five office integration”, “five certificates issued at the same time”, and “fund linkage”, strengthen the work guarantees such as “signing a contract”, “starting construction as soon as you acquire land”, and “delivery as soon as you complete”, and strive to start the investment project in the same year The rate is above 35%, making “signing contracts in the same year and starting construction the following year” the norm;
Xuzhuang High-tech Zone
In order to break the “inversion” of regional competition, Xuzhuang High-tech Zone chose to break through in groups – deepen cooperation with brother parks such as Jiangbei New District Research and Innovation Park, Lishui High-tech Zone, and Ninghuai Intelligent Manufacturing Industrial Park to build a “joint fleet” of investment promotion : Establish a “revolving door” for project transfer, innovate the “lead book” for sharing interests, and for projects that are not suitable for local implementation due to industrial layout, ecological environment and other factors, it will be built in a park with more matching resources and conditions, which not only solves the problem of “picking up” The extensive investment promotion of “all vegetables in the basket” avoids the zero-sum game of “fertile water flows into outsiders’ fields”, allowing each project to find the best coordinates;
Gulou District
In the era when brands are king, Gulou District has turned investment promotion into a regional IP forging project – creating an activity matrix, allowing thematic investment promotion conferences inside and outside the city to transform into the “industrial living room”, and leverage the financial and trade fairs to hold high-level meetings and soft expos. Industry-university-research docking activities to enhance industry influence, polish the digital business card with the construction of “famous algorithm zones”, release of “Science and Technology Innovation Index” seizes the discourse highland, deepens cooperation with market-oriented institutions, and introduces top consulting institutions to form a “think tank foreign aid group” , let professional forces empower investment and transform geographical coordinates into value coordinates;
Zijin Investment Group
In 2024 , Zijin Investment Group actively entered Software Valley, Qilin Science and Technology Innovation Park and other places to preach the service concept of the “Accompaniment Plan”, and settled in the Science and Technology Innovation Financial Station to promote the deep integration of finance and industry and help enterprises grow. In the future, the Group will continue to organize diversified activities, deeply understand the demands of enterprises, expand the coverage of accompanying services, and extend financial services to the front line of enterprises…03
Full-time professionalism
Spring training is the order
From the weekend class opening, we invite investment promotion experts from various fields to teach the “First Lesson of the New Year” offline, to the theme training course setting, and to innovative investment promotion methods in various sectors, parks, departments, enterprises, etc., to exchange methods, learn from each other, and learn from each other. Many details all indicate a trend – Nanjing investment promotion is increasingly paying attention to the resource links and market judgments of professional institutions, and is moving towards full-time and professionalization.
In addition to concentrating on “charging and energy storage”, more investment merchants truly feel the courage of the whole city to focus on investment, and feel very excited, and deeply feel that the heavy responsibility is on their shoulders.
Investment promotion is the basic work of aggregating factor resources and promoting economic development, an effective way to improve urban energy levels and achieve high-quality development, and a pragmatic measure to build an industrially strong city and develop new quality productivity. Faced with the fierce competition situation of “the model soldiers are getting farther away and the pursuit soldiers are getting closer”, the pressure for Nanjing to strive for advancement is increasing. The more difficult it is, the less we cannot rest. We need to recruit businessmen to welcome the spring early and early spring to shoulder heavier burdens.
A special training reflects the city’s figure of riding horses and whipping again and again. Outside the classroom,
❖The Shenghe Biomedical Headquarters project with a total investment of approximately RMB 1.5 billion was officially signed and settled in Nanjing Qilin Science and Technology Innovation Park;
❖Yuhu Group (Hong Kong) Investment Holdings Co., Ltd. signed a contract with Nanjing Economic and Technological Development Zone to build the first first-level hub in the Nanjing Economic and Technological Development Zone with a total investment of 5 billion yuan;
❖The municipal government and the Dermatology Hospital of the Chinese Academy of Medical Sciences signed a framework agreement for jointly creating the National Dermatology Medical Center, and the Qilin Science and Technology Innovation Park and the Dermatology Hospital of the Chinese Academy of Medical Sciences signed a co-construction agreement for the Dermatology Hospital of the Chinese Academy of Medical Sciences…
This “spring training” for investment promotion, which fired a gun about half a month in advance, is not only the “wisting stone” for Nanjing to forge the iron army of investment promotion, but also the “starting gun” of the new quality productivity track in the urban racing. When the trainees rushed to the battlefield with the “Industrial Chain Map Drawing Guide”, “Scenario Investment Codebook”, and “Fund Leverage Equation”, Nanjing investment promotion will also innovate in more ways to build “the enterprise is willing to come, and it can be “The virtuous circular investment ecosystem of growing and feeding back” is a virtuous cycle of investment.
