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Amazon made a decision in Nanjing

“Touch screen” chain all over the world

“Goods” are sold all over the world

December 9

2024 Amazon Global Selling Cross-border Summit

Opening in Nanjing

This is the tenth consecutive year that Amazon Global Selling has held this highly anticipated export cross-border e-commerce industry event in China. Its landing in Nanjing is not only a full recognition of Nanjing’s urban functions and business environment, but also a firm optimism about Nanjing’s business atmosphere and cross-border e-commerce development prospects.

This summit, with the theme of “High-quality Overseas Expansion, Innovation Chain for the Future” , attracted tens of thousands of overseas enterprises, service providers, experts and scholars, and associations to gather together. As the industry enters a critical stage of high-quality development, the summit focused on the three dimensions of cross-border e-commerce innovation support, opportunity expansion, and local empowerment, and discussed future development paths together.

Amazon’s global vice president sees potential in Nanjing

Willing to continue and expand cooperation with Nanjing

” We chose Nanjing because we think this region has great potential and is building a global brand and doing it well.”

Amazon Global Vice President,

Head of Third-Party International Business

Eric Broussard

It is precisely because of the development potential of Nanjing that

So I came here to continue and expand cooperation with Nanjing

Cross-border industry trends

It is an opportunity for Nanjing to expand global cooperation

Nanjing is leveraging its advantages as a national cross-border e-commerce comprehensive pilot zone

Make every effort to promote the expansion and strengthening of cross-border e-commerce

There are more than 5,000 enterprises in the city engaged in cross-border e-commerce business, 11 cross-border e-commerce industrial parks have been built, and 19 public overseas warehouses have been deployed, forming five major cross-border e-commerce export industrial belts: smart manufacturing, power tools, outdoor products, textiles and clothing, and automobiles and spare parts . The total import and export volume of cross-border e-commerce ranks first in Jiangsu.

Many companies in Nanjing have also achieved cross-border e-commerce transformation and business breakthroughs through Amazon. Take Soho Commerce, which won the title of “Annual Traditional Foreign Trade Enterprise Transformation Star” in the 2024 Amazon Global Store, as an example. The company went online on Amazon in 2017 and has deployed multiple sites in North America, Europe, Japan, etc. At present, two Amazon brands, HollyHOME and DOEWORKS, with sales of over 100 million yuan have been created, covering home products such as sofas, plush toys, as well as fireplaces, fences, blackout curtains and other products . In 2024, the company’s sales will maintain an annual growth rate of more than 20%, and is expected to exceed 85 million US dollars, with Amazon business accounting for 80% of the company’s sales.


“I saw billboards promoting the Amazon Global Selling Cross-Border Summit all over Nanjing. Nearly 15,000 people attended the summit in person, more than ever before, and more than 10 million viewers watched online. More than 100 service providers participated in the summit. I felt the welcome and enthusiasm of Nanjing.”

Eric Broussard said

Jiangsu is an economically strong province

Nanjing also has a good cross-border e-commerce foundation

We look forward to this summit

Join hands with global sellers including Chinese sellers

In high-quality goods,

Favorable prices, convenient delivery service

Continue to make efforts to continuously meet customer needs

At the same time, seize the broad development opportunities of global e-commerce

Amazon Global Selling Nanjing Office Fully Upgraded

Full-featured team provides operational support

Amazon is one of the world’s leading e-commerce platforms. Since Amazon’s global store business entered China, it has helped hundreds of thousands of Chinese sellers seize cross-border e-commerce opportunities and expand into the global market.

At the conference, Amazon announced

Amazon Global Selling

Nanjing office fully upgraded

Further improve service level and expand business scope

Settled in Jianye District

China Yangtze River Delta (Nanjing) Cross-border E-commerce Industrial Park

“We hope that through the establishment of this office, sellers in Nanjing, Jiangsu and nearby provinces can get the same support from Amazon in these places without having to go to Shanghai or Shenzhen.”

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