Predict By, officially known as PredictBy Research and Consulting SLU, is a Spanish company based in Barcelona. It specializes in research and consulting in the life sciences sector, particularly health, environment, and pharmaceuticals. The company employs behavioral science and data analysis to support decision-making for businesses, institutions, and policymakers.

OUR SERVICES

In a complex world, effective decision making should be supported by evidence and analysis. Our approach is always multidisciplinary. A varied perspective allows us to design analysis for impact. The PredictBy team works on a range of topics while maintaining methodological rigor.

BEHAVIOURAL & SOCIAL SCIENCE

Our research seeks to understand the drivers of behaviour. We use our expertise in the cognitive and emotional processes involved in decision making to design initiatives to influence behaviour change.  Grounded in theory from behavioural and social science we use robust quantitative and qualitative research methods to gather robust evidence for impact.

DATA SCIENCE & ENGINEERING

Our team of research consultants, data scientists and engineers  work together with our clients to identify the best challenges and questions for analysis. We then design, build, test, and deploy a range of analytical methods.  We have the expertise to undertake data identification, transformation and collection as well as to manage the data architecture and engineering needed to support our projects. Our expertise is in applying machine learning and natural language processing techniques on large structured and unstructured data sets.

EVIDENCE SYNTHESIS & INSIGHTS

We conduct high quality desk research, evidence synthesis and supplementary qualitative data collection. Our expertise spans from  targeted and systematic literature reviews, semi-structured interviews, surveys, focus groups, workshops and expert round tables. We review, synthesise and present the resulting insights into summary reports tailored to the needs of the client.

EXPERIMENTS, EVALUATION & IMPACT

We have broad expertise in policy and regulatory evaluation particularly at the EU and EU Member State level. We implement the EU Better Regulations Guidelines to deliver high quality studies evaluating policies across a range of topics including health, environment and digital transformation.

Notable Projects

PredictBy has collaborated with the European Union Horizon2020 program on multiple initiatives:

• Gatekeeper Project: Enhancing healthcare delivery through innovative platforms connecting providers, businesses, and elderly citizens.
• BEAMER Project: Developing behavioral models to improve patient adherence and healthcare outcomes.
• PANDEVITA Project: Promoting better knowledge transfer between society and science during health crises.

Acquisition

In February 2024, PredictBy was acquired by Intellera Consulting SPA, a move aimed at expanding its advisory and research expertise across Europe​

Mission

PredictBy’s goal is to mitigate uncertainty using the tools of data science and behavioral research, enabling its partners to make robust, evidence-based decisions.